catalogs

The Local Store puts out two catalogs each year around the holidays. Our annual Holiday Catalog goes directly into the center Volume One’s Best of the Holidays issue and is used to connect with the general public. The Bulk Gift Basket Catalog is released in late Fall and promotes our bulk order gift basket program to local businesses who might send gifts to their employees or clients. I was able to redesign each of these catalogs and make a lot of design decisions myself. A big goal of mine was to incorporate a lot more photography (taken by myself and our part-time Volume One photographer) while also making the overall catalogs easy to sustain and update each year.